XII Международная студенческая научная конференция Студенческий научный форум - 2020

Communication is an important part of doing business. When communicating with colleagues, managers, clients every day, on the one hand, you understand their interests and needs. On the other hand, you show yourself, present the results of your work. Business communication involves constant interaction. The ability to listen attentively and to express thoughts and ideas clearly is essential. It is impossible to realize the desired aims without possessing this ability.

Organizations these days are very large. They have number of people. Communication here plays a very important role in process of directing and controlling the people, team building. Communication needs to be effective. It is the key to organizational success and growth.

The purpose of the article is to analyze the types of communication, to study communication challenges and ways how to prevent them.

To begin with, we should consider communication problems at large and identify their causes. Ineffective personnel management is widely recognized as the main reason of communication problems. The superiors are not able to coordinate the work of subordinates.

The following qualities facilitate fostering atmosphere of mutual support, teamwork and characterize the manager as a person who is clearly aware of his work, who understands the basics of management and is able to achieve the goals set in the work.

An effective leader must:

- discuss the long-term perspective of employees and the goals to be achieved by the company;

- take responsibility and be willing to share success with the followers;

- encourage subordinates making the way to the proposed goal easier;

- have informal conversations with each employee to strengthen relationships.

The second possible cause of problems in business communication is vertical communication. It is not perceived as transparent and clear. Often superior and subordinate cannot come to an understanding. It is caused by the previous problem, namely by inefficient top management.

Another important reason is the violation of labor discipline. It includes absenteeism and tardiness, insubordination or refusal to work, ignoring messages, etc. This may be caused by the poor performance of the manager. But employees must be aware of their responsibility and understand that certain standards of performance and conduct must be followed. Employers and employees should always seek to resolve disciplinary issues in the workplace. Both parties are interested in getting good results.

Based on the above problems and observations, we will discuss the top 5 ways to improve communication in the company or any team as a whole.

The first way to improve communication is the establishment of norms and standards. When we talk about creating group norms, we mean shaping ideas about conduct and attitude to the working process within a work group. Employees usually act according to the group values, not individual ones. Also, the team has an impact on improving production efficiency, if the goal is accepted by the whole team as its own. Otherwise, if the interests of the team do not coincide with the interests of managers, productivity will necessarily fall.

The second way to boost communication in the company is getting rid of communication barriers. They can have a serious effect on the functioning of an organization. Barriers to communication deal with the complexity of information transmission, the complexity of the message content, the interpretation of word meanings, poor feedback. To cope with the highlighted difficulties you should

- not use ambiguous, vague language;

- not overload messages with professional words;

- control your body positions, postures, vocal intonations, gestures;

- talk to the partner, taking into account his/her cultural, educational and professional level;

- allow for the possibility that you might have a wrong point of view;

- make effective feedback;

- provide the recipient with clear information.

Clarity and concreteness are recognized as ways of effective communication. Effective communication is impossible without mutual understanding. Mutual understanding is impossible without clarity and concreteness. When communicating with colleagues, a leader should build a communication that is clear not only for him/her, but also for his/her employees. It is necessary to set clear goals, speak directly about results that are expected. You should demand the same from employees. This is the basis of mutual understanding. Moreover, it is impossible to work effectively and efficiently without it.

The next way to improve communication is to mix business and personal communication where it may be appropriate. There is a theory that employees should be "at arm's length." But today it is increasingly questioned. The distance is important. However, people value discussing not only work, but other things. There is nothing wrong with asking about your employee's interests. This will help build trust in relationships. But such topics should not be raised at meetings; they may be relevant in face-to-face communication.

The last but not the least way to solve communication problems is reducing social distance. In fact, this problem is not so difficult to solve. It is enough, for example, to have a common dining room for staff, to organize psychological trainings on team cohesion, to motivate employees with a pay raise or individual encouragement. However, organizations should consider the need for additional financial investments.

A key component of any organization is the existence of relations between employees. These links are based on a process of communication. Therefore, effective communication is a prerequisite for the successful functioning of the organization. It is also important to understand that no manager can effectively organize the work without feedback. Organizations cannot successfully operate without selecting right employees. Employees should possess not only such qualities as activity, ambition, determination, self-motivation and diligence. Organizational requirements should match with such skills as communication skills, namely active listening, asking questions, being clear and succinct, being empathic, providing feedback, developing trust and non-verbal communication. In this case organization will face less communication problems and get quality performance of employees.

Thus, the main conclusion can be summarized as follow: effective communication is important to building strong relationships in an organization and succeeding in business. It saves time that is one of the main resources today.

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